OP3N

OP3N is a creative social platform at the intersection of pop culture, content creation, and community engagement. With growing influence among creators across Hollywood, Korea, and Southeast Asia, the platform needed a new digital identity to match its evolving vision. Our scope included brand overhaul, website design, and app development. Drawing from the visual language of youth culture, we reimagined OP3N with bold color blocking, kinetic typography, and modular layouts optimized for mobile-native interaction. We also embedded creator-first tools and structured onboarding flows to make publishing and monetizing content seamless. Following the relaunch, OP3N saw a significant spike in active users and subscriptions, alongside a sharp increase in signed creators across entertainment industries. The redesign positioned OP3N as a serious player in the global creative-tech ecosystem.